Who are the best fans in the NFL? And who’s the worst? You have guesses. Emory University has knowledge. Let’s dive in.
The study: Dr. Mike Lewis of Emory’s Goizueta Business School tracks NFL fanbases via multiple means: social engagement, home and road attendance, gear purchase and so on. Basically, the more you show you love your team, in good times and in bad, the more juice you give your team. Are you doing your part?
The best fanbases: It will come as no surprise to you that the most ardent fanbases in the NFL are, in order, the Dallas Cowboys and New England Patriots.