The farcical rumor that Green Bay Packers’ timeless “G” logo stands for “Greatness” has long been debunked. But did the G stand for more than just “Green Bay” to Vince Lombardi?
Some think so. Josh Gordon, son of John Gordon, the man who designed the logo in 1961, said his father, who died in 2023, believed it was a symbol for Lombardi’s desire to dominate the NFL. His Dad’s reasoning largely was based on the timing. (Photo above shows Gordon in the Packers Hall of Fame in 2021. Courtesy of Josh Gordon.)
The story has been told many times: The Packers lost to the Eagles 17-13 in the 1960 NFL Championship game, a contest Lombardi felt his team should have won.