“Follow the money.”
Earlier today, lawyer Josh Gerben tweeted that the NCAA has filed a trademark for the phrase “Battle in the Bubble,” providing a possible insight into the immediate future of college sports and college hoops.
The NCAA has filed a trademark for "BATTLE IN THE BUBBLE."
The filing, made on August 26th, indicates:
1. The NCAA intends to use a bubble for potentially multiple sports.
2. The NCAA intends to sell BATTLE IN THE BUBBLE branded clothing.#NCAA #bubble pic.twitter.com/9M1bobLBw5— Josh Gerben (@JoshGerben) August 31, 2020Since the pandemic started and the professional sports leagues restarted, it has quickly become clear that the best possible method for sports to exist is in a bubble.