Back to the Golf Newsfeed

John Daly II becomes NIL ambassador for Hooters as part of Daly deal

In what they're calling the "perfect pairing," Hooters and the Dalys are teaming up.

Hooters announced Tuesday morning that it had signed John Daly and his son, John Daly II, to endorsement deals, with the younger Daly, a freshman at Arkansas, being inked to a name, image and likeness deal.

Both Dalys will promote the Hooters brand "through various marketing activities, including significant roles on social media and other digital channels."

“Hooters is thrilled to make our long-standing relationship with John official and to enter an exciting new venture with Little John as our first NIL ambassador,” said Bruce Skala, Hooters of America senior vice president of marketing.