Golf Channel · Feb 20, 2020
Acushnet CEO pens response to distance insights report
Two weeks after the USGA and R&A jointly released their much-anticipated Distance Insights Project, the CEO of one of the leading equipment manufacturers has weighed in with his thoughts on one of the hottest topics in golf.
David Maher, CEO and president of Titleist's parent company, Acushnet, released a statement Wednesday reacting to the report's findings that further distance increases would be "detrimental" to the overall health of the game. With Titleist at the forefront of distance and technological innovation for the past two decades, it's not surprising that Maher offered a dissenting take on the issue.