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Warriors: Why the ‘We Believe’ team’s legacy persists

Warriors (Photo by Jed Jacobsohn/Getty Images)

We take a look back at what made the “We Believe” Golden State Warriors team so memorable.

In 2007, the Golden State Warriors were not the global brand they are today.

Despite being a flagship franchise (as the Philadelphia Warriors) and the league’s inaugural champions, the Warriors of the late 1990s and early 2000s were perennially near the bottom of the league’s standings.

The most fans could hope for was to hit 100 points — a far less frequent accomplishment compared to today’s NBA — in order to score some free Chalupas from Taco Bell.