The Golden State Warriors are credited with revamping the league style of play with a focus on high efficiency shooting from beyond the arc. Specifically notable was their ability to exploit the corner 3, the shortest of the deepball attempts.
Per Kirk Goldsberry of ESPN:
In 2023, corner 3s are a major part of virtually every NBA offense. Despite the fact that the corners represent just a tiny fraction of the jump-shooting real estate on an NBA court, they now account for a whopping 19.6% of the league’s total jump shot attempts.