There’s a genuine problem when one of the world’s biggest professional sports leagues–a league whose championship game has become an unofficial holiday–cares more about cleats and dancing more than women. Regardless of how you feel about the game of football, the NFL just doesn’t get it. Luckily, the NBA is on the opposite end of that spectrum.
NBA commissioner Adam Silver entered a partnership with Sheryl Sandberg, Facebook COO and Lean In founder. Her organization aims to inspire women and help them overcome the obstacles that society has placed in front of them. The NBA joined in.
In 2015, the league joined in #LeanInTogether.