GSU SELECTS AFFINITY LICENSING AS EXCLUSIVE TRADEMARK LICENSING AGENCY

#frm_content-name#-Georgia StateATLANTA-Georgia State University is pleased to announce a new partnership with Affinity Licensing to manage its trademark licensing program. Following a three month review of its trademark licensing program, the University determined that Affinity’s passion for growing brands and commitment to service and technology were compelling factors in their selection. Georgia State University is also proud to become one of the founding partners to help Affinity launch its collegiate division.

As part of the agreement which took effect July 1, Affinity Licensing will act as the exclusive agency to manage the University’s consumer products licensing relationships with…