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FSU sports: How NIL policy impacts the Seminoles

Florida State University football head coach Mike Norvell makes the rounds at his Big Man Camp held at FSU's indoor practice facility Wednesday, June 9, 2021. Fsu Big Man Camp 060921 Ts 051

Name, Image, and Likeness (NIL) is officially here.

We have seen a bevy of announcements from companies and schools getting involved with helping student-athletes benefit and monetize their NIL. From the athletes themselves, we have seen brands introduced, partnerships formed, and social media pages started for interaction with fans.

While there are many unknowns about how NIL will change college athletics, it should be recognized that every program has many opportunities to take advantage of what NIL would bring to its players, and campuses.