It is a promotion that may backfire on the Florida Atlantic football program because of coach Lane Kiffin.
On Wednesday, the school’s Twitter account (@FAUathletics) tweeted a picture of a cut-out Kiffin holding a bottle of Coca-Cola and an FAU helmet. Anyone who liked, replied or retweeted was given a chance to win the cut-out.
Things got a little interesting when Kiffin joined the fun. On an interview with ESPNU Radio on SXM, Kiffin said he wanted a chance to win. When asked what he planned to do with it if he won, Kiffin said he wanted to send it to his former boss at Alabama.