If the Detroit Red Wings go through their 'dark ages,' they at least still look good. When they win the Stanley Cup, they look iconic.
I first became aware that hockey existed in the mid-1990s and some team called the Detroit Red Wings were one of the first that I heard of. And it made sense, since the Wings dynasty was brewing, so ESPN constantly talked about them when they bothered to discuss hockey.
The first thing that jumped out at me were their uniforms and the iconic winged wheel is one of the first, if not the first, logo I remembered that belonged on a hockey jersey alongside the New York Rangers and Montreal Canadiens.