Earlier this week I was able to attend part of a Grand Rapids Drive practice and shootaround at Calvin College in Grand Rapids, where senior scientist Lisa Heaton of the Gatorade Sports Science Institute conducted sweat testing on the Drive players. This was a first-hand look at how Gatorade is working with players to help improve their overall performance.
Via a FleishmanHilliard statement:
These sweat tests determine how much sweat is produced, electrolytes lost and how the athlete replaces fluids. The results will be used to create personalized nutrition and hydration plans for before, during and after practice and games.