A Central Michigan Chippewa brought some fire to Sunday's Lions game at Ford Field.
Head referee Alex Kemp, a CMU alumnus, went viral after his hilarious exchange with Seattle Seahawks quarterback Geno Smith, who was trying to argue an intentional-grounding call in the third quarter.
Kemp had started to announce the penalty when Smith came over to plead his case.
Kemp stopped announcing the penalty and told Smith, "I'm talking to America here, excuse me."
The exchange was picked up on a hit mic, and brought immediate laughter from the Fox broadcasting duo of Kevin Burkhardt and Greg Olsen.