Denver Post · May 9, 2016
NBA, Mountain Dew launch national 3-on-3 competition tour
NEW YORK (AP) — The NBA and Mountain Dew are launching a 3-on-3 competition tour that will award the winning teams spots in next year's USA Basketball 3-on-3 tournament.
Dew NBA 3X will make stops in six NBA markets, beginning May 21-22 in Atlanta and culminating in Los Angeles on Oct. 22-23 with the Dew NBA 3X National Finals.
Each two-day event will feature more than 30 preselected men's and women's teams that will begin with pool play, followed by a single-elimination playoff bracket, resulting in city champions.
FIBA, basketball's governing body, has pushed 3-on-3 basketball in recent years as a way to get more players involved in the sport.