NBA Commissioner Adam Silver on Friday looked to a future beyond the ongoing Nuggets broadcast impasse between Altitude and Comcast sports and said he thinks a larger “redesign” of how Denver fans and basketball fans more broadly consume games is in order.
After an NBA Cares ceremony at the Arthur E. Johnson Boys & Girls Club in Denver, Silver outlined what he thinks the league’s role can be — he said Thursday before Game 1 of the NBA Finals that solving the problem is “on us” — given it’s not directly involved in the conflict.
“We have an opportunity now to redesign how fans can receive games,” Silver said.