Back to the Denver Broncos Newsfeed

First Nike Colin Kaepernick ad to air during NFL opener

Nike has unveiled its first “Just Do It” ad narrated by Colin Kaepernick, and a person familiar with the situation says the spot is scheduled to air during the NFL season opener on Thursday night and during football games throughout the season.

The person spoke on condition of anonymity because details of the airing have not been formally announced.

The two-minute spot released Wednesday highlights superstar athletes LeBron James, Serena Williams and others, and touches on the controversy of NFL players protesting racial inequality, police brutality and other issues by demonstrating during the national anthem.