In September, the Denver Broncos announced the stadium sponsorship that slapped Empower Retirement’s name atop and all over the stadium at Mile High.
Joe Ellis touted the partnership with all the enthusiasm one would expect.
We are proud to reach an agreement on a long-term naming rights deal between the Broncos and Empower Retirement... Empower is a thriving—and growing—hometown company that has been a valued team partner since our Super Bowl season in 2015.
Most people, myself included, promptly asked, “What is Empower Retirement?”.
On Sunday, Broncos Country found out.