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U.S. Soccer refused to pay women equally. It now could be facing a bigger cost.

At this point, the burglars who run the U.S. Soccer Federation actually would be cutting their losses if they agreed to pay the World Cup champion women’s team equally. The blockbuster discrimination lawsuit by Megan Rapinoe, Alex Morgan and company is looking like a winner, and by the time all the evidence is heard, a comeuppance-minded jury will put an interesting phrase into play: punitive damages.

What should the penalty be for an organization so arrantly sexist that it paid the No. 1-in-the-world women’s team just 38 cents on the dollar for friendly matches compared to its male counterparts who didn’t even qualify for a World Cup and drove less revenue?