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FloSports offers full refunds after rough debut, vows to win back D.C. United fans’ trust

In the wake of technical issues experienced Sunday during D.C. United’s first broadcast on the subscription-based streaming service FloSports, Mark Floreani, the Austin-based network’s co-founder, apologized and vowed to “win the fans’ trust back” over the remainder of the season. FloSports is also offering full refunds to new subscribers not interested in giving the product a second chance.

“We’re apologizing to the D.C. United fans,” Floreani said in a phone interview on Monday. “That’s not how we wanted to kick off the season.”

Floreani took personal responsibility for Sunday’s issues, which stemmed from inaccurate geofencing restrictions that prevented many subscribers from accessing the broadcast at the start of the match and caused the stream to buffer or cut out completely for others during the first half.