Dallas really does love its hockey, and the Stars can prove it: They just came in first among all DFW sports franchise in the J.D. Power 2017 Fan Experience Study, released Thursday, Aug. 17 by the global market-research firm renowned for its automative ratings, among others.
The new (only two years old) survey uses a 1,000-point scale to measure customer satisfaction across seven areas: seating area and game experience; security and ushers; leaving the game; arriving at the game; food and beverage; ticket purchase; and souvenirs and merchandise.
From the 2017 J.