OMAHA, Neb. -- Creighton Athletics has partnered with Opendorse to provide a dedicated Name, Image and Likeness marketplace for its student-athletes. Creighton has worked with Opendorse since November 2020, when it became the first BIG EAST program to launch an NIL readiness program.
The Opendorse-powered marketplace will maximize NIL support for student-athletes and promises to mobilize the Creighton fan base and local organizations to best support its student-athletes. Opendorse tested six school-specific NIL marketplaces in the spring, and student-athletes at those institutions experienced a 193% increase in NIL opportunities in the first month after the marketplace's launch.