The Temple Owls have made national news by being the first NCAA program to hire a "Specialist With Advanced Graphics" or for short: a S.W.A.G. Coordinator. It's a creative title that has caught national attention, but will it be an effective recruiting tactic?
Many teams in the country have graphic specialists, but first-year coach Geoff Collins has passed the swag to Dave Gerson, who has spent six years with the university. Here is a description of his role from the official release by Temple.
"In that role Gerson will develop and showcase an array of graphic designs for social media usage.