Print magazines aren’t the cultural powerhouse they used to be, but it still means something to be on the cover of Time magazine. As we all know, everyone reading this was person of the year for Time in December 2006. However, outside of that incredible month, Colorado football has NEVER had press like this. I know that’s a dumb thing to say, but it’s true.
After a crazy 3-2 start and plenty of press, Deion Sanders is now on the cover of Time on newsstands everywhere, with plenty of stuff to dig into in the article. This quote is one example of the incredible national transformation:
The school’s online team-store merchandise sales are up 892% year-to-date over 2022.