The NHL’s Hockey Is For Everyone initiative aims to make this beautiful sport an inclusive one, and names one ambassador per team to “promote the League’s broad diversity and inclusive initiatives” throughout the month (in this case, our ambassador for the Colorado Avalanche is Colin Wilson). The initiative has been heavily criticised and with good reason: it’s not as inclusive as it should.
The initiative tends to focus on only one or two minorities, and as much as we appreciate it, there’s much more the league can do to truly be inclusive.