The NBA world was sent into a panic yesterday when many believed LeBron James could be teasing a retirement announcement. James, ever the puppet master, proved he knew which strings to pull to get people invested into what ultimately ended up being an advertisement for Hennessy.
After forcing everyone in Ohio to recall the original spectacle of The Decision by announcing The Second Decision, people took to social media on Tuesday just to find out he was taking his talents to Hennessy V.S.O.P. Frustration, annoyance, relief, and a whole whirlwind of other emotions filled the air as James proved to be a masterful capitalist.