Cleveland Cavaliers Modernize Logo

Posted By: David Sprouse May 31, 2017Cleveland, OH – The NBA Champion Cleveland Cavaliers have introduced an updated logo collection that will launch in the upcoming 2017-18 season that simplifies and modernizes the look of the Cavaliers brand. The Cavs worked with Nike, Inc. on the new designs to infuse the most popular existing features of the franchise’s brand identity with new designs that reflect the progress and success of the team and organization.

The Cavs collaborated with the design team at Nike, who will become the NBA’s official uniform provider for the 2017-18 season, to create a logo suite that will complement the look of the new Cavaliers uniforms which will be unveiled later…