The Cleveland Browns accomplished two things when they drafted Baker Mayfield with the first overall selection in the 2018 NFL Draft: drafted a franchise quarterback and a highly marketable person.
Being a former Heisman winner and a player that overcame tremendous odds, Mayfield is one of the most popular players to ever come out of college.
The Browns have rarely had a player that draws the amount of attention that Mayfield does. And for the most part, Mayfield only draws good attention – unlike another former Heisman-winning quarterback that the Browns drafted a few years ago.