Cleveland Browns embracing alumni a smart PR move

Cleveland Browns owner Jimmy Haslam has finally embraced the team’s alumni, which is a great PR move for the club.

It may have taken him almost four years, but Cleveland Browns owner Jimmy Haslam seems to have started to understand how to win the hearts of Browns fans.

While winning would obviously be nice, the new regime needs some time to get that plan on track, which makes Haslam’s recent outreach to the team’s alumni a smart public relations move.

Since buying the Browns from Randy Lerner in 2012, Haslam has ostracized – or allowed other front officer personnel – to ostracize the team’s alumni. But that has all started to change in recent months following a letter from former linebacker…