It's easy to write off the Chad Morris hire as nostalgia.
Back to the future. Marty McFly jokes.
A familiar name tied to Clemson’s offensive rise a decade ago. But if you paid attention to Dabo Swinney, this wasn’t about reliving 2011. It was a matter of reasserting control.
Swinney didn’t hire Morris because the ACC hasn’t “seen this before.” He hired him because Clemson had drifted away from what it wanted to be — physically, structurally, philosophically. Morris helped Clemson modernize in 2011.
He’s being commissioned to stabilize in 2026.