For years the Atlantic Coast Conference and Big Ten have faced off in the ACC/Big Ten Challenge in men’s and women’s basketball. It has been a success that has brought both conferences some extra revenue.
Essentially, this is what the proposed ACC, Big Ten and Pac-12 Football alliance will be like, but at a much bigger scale. Imagine Clemson football facing Southern Cal or playing Ohio State, Michigan, or Penn State. These are just some of the marquee games a scheduling agreement between the three Power 5 Conferences will bring.
Imagine the revenue these types of games can bring in.