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Brad Brownell details how Clemson’s new-look roster is building its identity

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Brad Brownell breaks down Clemson basketball’s offseason identity rebuild, emphasizing relationships, continuity, and chemistry for a deeper March run.

McNeese State v Clemson Tigers | Mitchell Layton/GettyImages

Clemson men’s basketball coach Brad Brownell has coached plenty of teams in his 16 seasons leading the Tigers — but this one, he says, feels new in every way.

After another successful season and a roster reshaped through the transfer portal, Brownell is embracing what he calls the challenge and joy of rediscovery — building chemistry, trust, and a new team identity from the ground up.