Ken Griffey Jr., who was the face of Major League Baseball for a generation of fans, is joining the Commissioner's Office to promote youth baseball programs.
Griffey was announced as a senior advisor to Commissioner Rob Manfred on Friday with an emphasis on youth baseball development and improving diversity at amateur levels. Griffey will also serve as an MLB ambassador at the All-Star Game, postseason events and youth baseball initiatives.
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“I am humbled to be asked to work with Major League Baseball in this role," Griffey said in a statement.