CSN Chicago · Feb 13, 2019
Joe Maddon explains 'own it now' slogan for 2019 Cubs
MESA, Ariz. - Joe Maddon had an extra month to work out his standard slogan for the new year ahead, but he probably didn't need it.
Maddon's phrase for 2019 - "own it now" - could've been hatched in mid-October and that's not at all critiquing the slogan. It's just that the main narrative around the Cubs hasn't changed since the first hour of the offseason when stunned players hung around at their lockers and talked about the lack of urgency at times throughout the season.