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Jack Rosenberg wasn’t seen on Cubs broadcasts, but he was heard in countless ways

If you’re a WGN-TV or radio patron of a certain age, you’ve heard the name Jack Rosenberg. He was the sports editor for both, and his name appeared in the credits after Cubs TV broadcasts.

But when you think of a sports editor, a newspaper probably pops into your head before any kind of a broadcast. What where Rosenberg’s responsibilities?

“Everything,” said Bob Vorwald, director of production at WGN-TV and an apprentice of Rosenberg’s. “He was George Bailey, Damon Runyan and Vin Scully all rolled into one.”

Rosenberg, who died Sunday at 94, was the last link for generations of Cubs fans to a golden age of broadcasting.