Confrontation can be productive, even if the methods are unconventional, even if the messengers are imperfect.
The strong words from Dwyane Wade and Jimmy Butler, followed by a pointed Instagram post from partially-exiled point guard Rajon Rondo have created a storm that the Bulls franchise thought they were avoiding when they created the so-called "three alphas".
When proud and championship-tested, championship proven veterans walk into a locker room full of green faces, an uncertain front office and scattered coaching staff, it leads to thoughts that range across the board.
It can lead to three different messages, tackling three very disparate targets directly—and it means all parties can have heavy validity to their feelings and words.