The Bulls have shown that they’re still not Christmas Day-worthy in the eyes of the NBA schedule makers, but that doesn’t mean they won’t see more of a national stage during the 2022-23 campaign.
With the league releasing the regular-season schedule on Wednesday, ending a playoff drought of four years earned coach Billy Donovan and his squad 14 nationally televised games.
Maybe not a great bit of news considering how poorly the Bulls played on that national stage last season, but definitely a continual climb for the organization’s brand.
What remained to be seen, however, was will expectations meet the reality in the standings?