The Chicago Blackhawks announced their return of one of their most decorative and classic uniforms on Friday: the black alternate jerseys. They also set a personal best in jersey sales.
According to the Blackhawks PR team, the online store broke an all-time daily sales record in just one hour this morning.
Back in Black
The Blackhawks announced the return of their legendary black alternate jersey as part of their centennial season. The jersey made its debut in 1996 and, in the late '90s and early 2000s, became an iconic all-star jersey, famously worn by stars such as Tony Amonte, Chris Chelios, Eric Daze, and Denis Savard.