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The strategic advantage to hiring a bright, offensive mind as Head Coach

The NFL has been evolving over the past decade plus into a passing league. Saying that used to be a novel observation and has since become akin to confirming the world is round. Only a handful of the super rich or questionably literate doubt it.

Over recent years, it has been discovered that the team who scores the most points in a given game typically win that game. Rule changes over the last two decades have made passing easier because the League has realized that fans like to see big plays and scores. As it is now easier to score points and conducive to winning, successful teams are the ones that are prioritizing the people who make scoring happen.