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Cam Newton launches own production company

CHARLOTTE, N.C. – Carolina Panthers quarterback Cam Newton is continuing his quest to be more than just a football player.

The reigning NFL MVP has partnered with Magical Elves to launch a production company called Iconic Saga Productions.

Magical Elves, which produces the show “Top Chef,’’ already is partnered with Newton’s Nickelodeon show “All in With Cam Newton’’ that premiered on June 3.

Newton was the executive producer for that show with Dan Cutforth and Jane Lipsitz of Magical Elves.

“As soon as we started working on ‘All In’, I knew that Dan and Jane would be the perfect partners,’’ Newton said in a statement.