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Matchsticks and Gasoline · Jan 9, 2019

The 2019 NHL ASG Jerseys: Ready To Be Underwhelmed?

Photo by Sanford Myers/Getty ImagesSo, the NHL has released the 2019 ASG jerseys today and here’s what they look like:

Anyone else underwhelmed? The idea behind the recycled plastic is fantastic. The NHL and Adidas should be applauded for incorporating recycled materials in these and making the ocean environment an issue, especially with the game in San Jose. The marketing department nailed the short videos for each team as the underwater video and “save the oceans” vibe is translated so well. Where they failed? The design. Black and white kits for every NHL team is the best you could do?

Full story at Matchsticks and Gasoline

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