Salt Lake City launched a new campaign Wednesday with the dockless e-scooter companies Lime and Bird in an effort to help residents and visitors understand the rules of the sidewalk.
Jon Larsen, the city’s transportation director, told the Transportation Advisory Committee at its meeting last month that sidewalk ridership remains “by far the biggest concern” with the new technology.
The “Walk Your Wheels” safety campaign looks to mitigate that issue, encouraging scooter riders and cyclists to avoid riding on sidewalks, particularly downtown, and to instead use the existing bike lanes.
“Scooters are a new part of our city’s streetscape, and as with anything, there is a need for some education to keep everyone moving safely,” Mayor Jackie Biskupski said in a news release.