The Salt Lake Tribune recently spent a lot of money on market research for its columnists. Word is the bosses did this to determine which days readers are most likely to take offense at something we write.
For purposes of this column — which will be the last one I write for Saturday’s print edition — I’ll focus on what the research revealed about me.
For some reason, Thursdays and Saturdays are not good days for my print column, or, more specifically, for super-serious readers. They aren’t even moderately tolerable days for the self-important.
Based on the results of the extensive study — the findings of which are over half a page long — Thursday is a high-stress day for the sensitive.