When the latest Buffalo Bills jerseys drop as the new season gets underway, palpable excitement builds for many Buffalo Bills fans. But why is it such a big deal? Football is a game we love and part of that love is opening up our wallets/accounts and shelling out some dough to prove it. Most of us are guilty of buying Bills fan gear, decor, and collectables — and FOCO just dropped an item that might make it onto some of our wish lists.
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To be fair, I don’t know how many wish lists this will land on, but I do know that the number of “wants” is likely to exceed the number of “gets.