Since the 1980s, the NBA has gone from infamy and championship game tape delays to a global powerhouse. Through the efforts of Magic Johnson, Larry Bird, Michael Jordan, LeBron James and a cast of thousands, the league is in position to continue expanding their empire and grow the game even further. In "Elevated: The Global Rise of the NBA," Harvey Araton documents the growth of the NBA through the lens of the New York Times across the years.
Laying the foundation
The book begins with the story of Daniel Biasone. Biasone is a name that doesn't ring out, but his idea is one that had an immediate, permanent effect on basketball.