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Kobe Bryant to be on cover of NBA 2K game for fourth time

NBA Hall of Famer Kobe Bryant will be the cover athlete for NBA 2K24, the video game's publisher announced Thursday.

2K tweeted that two different covers -- the Kobe Bryant Edition and the Black Mamba Edition -- would be released, with preorders beginning Friday ahead of the Sept. 8 release on multiple consoles.

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Sharing the Mamba Mentality with the next generation. Introducing our #NBA2K24 cover athlete, Kobe Bryant.

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Pre-order your copy tomorrow.— NBA 2K (@NBA2K) July 6, 2023

"As we celebrate 25 years of NBA 2K with Kobe Bryant, we commemorate his legacy and the generational impact he has had on the game of basketball," Greg Thomas, president at Visual Concepts, the game's developer, said in a statement.