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The American Athletic Conference launches rebrand everyone is talking about

Things are changing left and right when it comes to college athletics. Yes, NIL is always going to be at the forefront of conversations, but leave it to the American Athletic Conference to get everyone talking to start the new week.

Actually, we can no longer call it that. Wait, what? That's right, in some surprising news on Monday, it was announced that the AAC is going through a rebrand and it will now be known as the American Conference moving forward.

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