The McLaren Formula One team announced a multi-year partnership with Google on Wednesday ahead of the new season starting in Bahrain this weekend.
No financial details were provided, although the partnership is the latest to involve a major U.S. company and Formula One, with the sport growing in the Americas and a second U.S. race scheduled in Miami in May. There is also talk of a third to come in Las Vegas.
McLaren, who came fourth last year but finished one-two at Monza for their first race win since 2012, said Android and Chrome branding would be carried on their cars' engine and wheel covers.