College Football's rev-share era is revealing one thing: some billionaires really love their alma maters. For the Indiana Hoosiers, who just punched their ticket to the CFP title game, it's Shark Tank star and Dallas Mavericks minority owner Mark Cuban. For the Texas Tech Red Raiders, who laid an egg in the second round of the CFP but still won the Big 12 with a $28 million roster, it's Fort Worth oilman Cody Campbell.
The lesson? Have a powerful booster who lives and does business in the Lone Star State, whose passion for football will drive them to spend big.