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WATCH: Falcons' Matt Ryan fueled by Super Bowl defeat in new Gatorade TV commercial

The question has been asked countless times since Feb. 5, 2017.

More times than Falcons quarterback Matt Ryan probably cares to think about, too.

And to Ryan’s credit, he’s answered it every time he’s been asked – never dodging it.

“We’re on to 2017,” Ryan said earlier this month following organized team activities. “You know, you learn from it, like we did. You deal with it, like we did. And then you move forward and you start preparing to try and be the best football team that this group can be. And that’s where we’re at.